This Pro Story

Insignia Landscape was started in 2014 by Steve Pagan. Having been in the fertilization industry most of his life, he noticed how some landscaping professionals in Clearwater, Florida lacked the attention to detail and were not focused on pleasing their customers. After recommending a few lawn mowing companies and getting burned, he decided that he could do a much better job. Already knowing the industry and knowing what it takes to make a lawn look green, he decided to go all in.

Steve has lived in Tampa all his life and attended Tampa Preparatory School on the Hillsborough River. Steve and his wife, Diana, enjoy going to Clearwater Beach when they have the time. “Diana and I love being able to be at the beach in minutes,” Pagan says. “That will never get old.”

Steven and his 2 crew’s service Dade City through Zephyrhills then east to Wesley Chapel. They also service the Land O Lakes, Lutz, Carrollwood, Temple Terrace, and south Tampa areas. Insignia will occasionally mow lawns in the Brandon, Florida area. “We serve over 14 zip codes in the greater Tampa area and are always looking to expand our operation,” Pagan says.

Steve and his team have over 150 happy customers they service and also service a few commercial properties in the area. Steve attributes his rapid growth and high customer retention to setting expectations with his customer and his quick response rate. “We meet with every customer and make sure we know what we are trying to accomplish with their lawn,” Pagan explains. “We also have an open line of communication with all of our homeowners and respond to any issues within 24 hours. Homeowners tell me what they want, and we do it,” he adds.

Insignia Landscape is your one-stop shop for anything regarding your lawn. They do irrigation, pesticides and fertilization, full landscape renovation and design, sodding, mulching, over seeding, aeration, low level tree trimming, and bush and shrub trimming.

When asked what drew him into this industry, Steve replied, “I love seeing something grow and thrive that I helped create.” He went on to add, “My crew and I love standing back and looking at our work. It is the most rewarding part of my job.”

When he and his wife are not at the beach, they work with the local Humane Society and foster dogs. They also love to frequent Besa Grill in Clearwater, Florida and Flamestone Grill in Oldsmar, Florida.

If your lawn is in the greater Tampa area, let Steve and his crew at Insignia Landscape be your go-to, full service landscaping company.